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BlackBerry promoting its Internet of Things platform during CES

BlackBerry wants to show the world its Internet of Things (IoT) platform.

Published Wed, Jan 7 2015 11:53 PM CST   |   Updated Sat, Aug 8 2020 10:29 AM CDT

CES 2015 - BlackBerry launched its Internet of Things (IoT) platform, with an early focus on the automotive and asset tracking verticals. Using its IoT technology, users will be able to build their services on top of the IoT Platform's efficient and scalable messaging system.

BlackBerry promoting its Internet of Things platform during CES | TweakTown.com

"The BlackBerry IoT platform blends the technologies that have enabled BlackBerry to become a leader in both the mobile data security and embedded systems industries," said Matt Hoffman, VP of strategy and marketing of BlackBerry.

This could be a clever play by BlackBerry, as consumers and companies are showing increased interest in IoT. BlackBerry pairing its QNX Software Systems with its well-respected secure network will allow it to utilize two strengths at a time when its efforts to reclaim glory in the smartphone market has largely fallen flat.

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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