Xbox hardware revenue down to second-lowest point in the last 10 years

Xbox hardware revenues are down to their second-lowest point in the last decade, barely breaking $1 billion in sales throughout the holiday 2024 period.

Xbox hardware revenue down to second-lowest point in the last 10 years
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Senior Gaming Editor
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TL;DR: Microsoft's Q2FY25 results show Xbox hardware revenue at its second-lowest in a decade, but a reduction in HW losses can actually help boost Xbox's overall profits.

Xbox hardware revenue is down to its second-lowest point in the last 10 years...but this isn't actually bad news for Microsoft right now.

Xbox hardware revenue down to second-lowest point in the last 10 years 2024

Microsoft's latest Q2FY25 results have been posted, showing interesting results for Xbox. Based on the data provided, Xbox gaming earned $6.581 billion throughout the Holiday 2024 quarter, driven significantly by content and services (game sales, microtransactions, subscriptions, etc). Xbox hardware only accounted for 15% of total revenues, or about $1.01 billion.

These numbers mean that FY25 saw the second all-time low for Xbox hardware revenues in the last decade, second only to the $815 - $830 million earned in the Holiday 2019 quarter. Interestingly enough, this is actually a good thing for Microsoft...at least for the time being.

Xbox hardware revenue down to second-lowest point in the last 10 years 3

Remember that Xbox hardware is produced and sold at a loss, so less hardware sales and less revenue could mean less consoles sold, which would mean less units sold at a loss. It also depends on how rapidly Microsoft is producing Xbox consoles, and given the statements from CEO Satya Nadella on profits over everything, overall console manufacturing may be dialed down to reduce the losses on per-unit sales.

Xbox hardware revenue down to second-lowest point in the last 10 years 42

It's also been discussed that Xbox consoles have reached their saturation point, thus necessitating Microsoft's $75.4 billion buyout of Activision Blizzard King in a bid to expand to PC and mobile.

In other news, Xbox Gaming CEO Phil Spencer has confirmed that Microsoft will continue making Xbox hardware into the future, but we have to wonder if these new systems will also be sold at a loss like prior consoles.

Perhaps the rumored Xbox handheld will be the first-ever profitable Xbox?

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Senior Gaming Editor

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Derek joined the TweakTown team in 2015 and has since reviewed and played 1000s of hours of new games. Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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