During the RTG Technology Summit in Sonoma, California, AMD walked the press and analysts through its new GPUOpen initiative. This new initiative wants to see application development unlocked, through open source. AMD has its Radeon technology inside of not only the PC but most consoles, too.
AMD has Radeon technology inside of the PS4, the Nintendo Wii, and the Xbox 360 and Xbox One consoles from Microsoft. Right now, there are over 220 million consoles with Radeon technology inside of them - a number of epic proportions. NVIDIA had hardware inside of the PS3 but lost the PS4 contract to AMD. While the consoles are severely underpowered - even against a mid-range GPU these days - you can't deny the fact that AMD has some serious numbers when it comes to the console install base.
AMD splits working with developers into three categories: gaming (with hundreds of thousands of PC and console game developers), compute (HSA) with 50 industry and academic members, and lastly - VR, with over 200,000 registered Oculus developers.
But then there is the industry-wide problem of divided console and PC development - something that I'm in 100% agreeance over. AMD is hoping to get around this with GPUOpen, as game developers have limited access to the GPU, and are held back by black box solutions.
For years, game developers have tried to use as much performance from the hardware as possible. But thanks to game development mostly done on consoles now, PC gamers miss out. AMD says that the "quest for control brings graphics innovation in games", and the "best innovation enabled via sharing of knowledge".
The solution? GPUOpen.
AMD says that GPUOpen will provide unprecedented access to the GPU, something that is led by open source software - thanks to the huge collection of effects, tools, libraries and SDKs.
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