PRESS RELEASE

AC RYAN DEBUTS AT IFA 2008 WITH HDMI AND MULTIMEDIA - AC Ryan Addresses High End Users with Innovative Cable Design and Network DVR at IFA 2008, Consumer Electronics Unlimited.

Rotterdam -- 7 AUG 2008 -- AC Ryan, leading producer of products for the new Data Generation users, announces its participation in IFA 2008, which is be held in Berlin from 29/8/2008 till 3/9/2008. IFA 2008 is all about Consumer Electronics and will present its visitors innovative products and services.

Located in Hall 9/Booth 118, AC Ryan will show its products to the IFA public for the first time offering visitors the opportunity to experience the brand and its new products.

Highlights of AC Ryan's exhibit will be its new product line ProCables, that includes a mainstream class ProCables with professional quality at consumer prices and a special class of HIFX Evolution HDMI Premium cables with extreme quality. HDMI has shown itself to be the high definition standard of choice that unites Consumer Electronics, IT and Gaming devices - the reason why HDMI is highly relevant to AC Ryan's product strategy that focuses on new Data Generation users. What makes the HIFX Evolution HDMI cables special is that incorporates AC Ryan's GroundProtect design. This design enable quality signals and higher bandwidth over longer lengths compared to other conventional HDMI cable design.

Also headlining AC Ryan's exhibit will be its new Playon! series with multimedia products designed for the advanced digital lifestyle. The Playon! DVR is a HDMI Network Digital Video Recorder, offering recording, storage and playback from and to the internal drive, across the (wired and wireless) network or even external connected USB storage. The Playon! Boombox offers portable recording and playback with a unique Backbass sound system.

Other features at the AC Ryan booth will be its MobiliT - Power Anywhere, Everywhere range expansion, its AluBox external drive casing specialty, UDrive | UDock ultimate drive tools for naked drives and various ProData accessories.

For further information, visit http://www.acryan.com/ifa.

About AC Ryan

AC Ryan Empowers the Data Generation with innovative products for the digital lifestyle. Famous among the ProModding community, AC Ryan has grown into a leading digital life brand with products tuned for the new Data Generation users. New productlines such as Playon! digital life and HIFX Evolution HDMI cables puts AC Ryan active in CE, IT and Gaming markets. AC Ryan is an International IT manufacturer with 7 international offices spread across Europe, Asia and USA, as well as 2 production sites. With the knowledge gained by developing and manufacturing IT products since 1993, AC Ryan will provide the Data Generation with products that add value to their lifestyle.