This move is not something new for the fixed-broadband world, with caps allowing x amount of GB and when exceeded, receive speed throttles to 64Kbps for example, the same speed as a dial-up connection. Telstra finance chief John Stanhope said that customers deserve to be able to enjoy the full capabilities of their Telstra mobiles on plans without fear of a large, unexpected bill.
By slowing data speeds once a customer has exceeded their data allowance, and not charging for the extra data, customers stay connected without fear of a hit to the hip-pocket.
Additionally, customers now have the ability to top-up their quota directly from their handsets and will receive "near real-time" SMS alerts when they get to 80 and 100-percent of their data quota. Telstra have also said they're planning to improve the way it notifies customers who are travelling overseas of their data usage. This is another way users can get unexpectedly large bills, by roaming on another carrier's network whilst overseas.
Stanhope says:
To help them stay on top of their data usage, Telstra is introducing regular SMS alerts that provide advice on the volume and costs associated with data they are consuming