NVIDIA has been quick off the mark to trash talk the new Apple TV, which Apple says their latest TV device has gaming as a central part of their ecosystem. Well, NVIDIA is much stronger as a gaming-orientated company, so they've chimed in with their Shield TV, which is a 4K-capable device that does more than just 4K streaming or gaming.
NVIDIA created a post on the official Shield page, where it asked the question: "NVIDIA SHIELD or the New Apple TV?". NVIDIA has supported set-top gaming with Shield, which features 4K streaming, voice search, voice commands, and a massive gaming ecosystem that doesn't just include Android games, but PC games too.
And NVIDIA has a point; where the new Apple TV can play iOS games, it can't play anything outside of Apple's ecosystem. Where NVIDIA lets you live within the Android ecosystem, but it has the doors open to the PC too which expands Shield into hundreds of thousands, if not millions of games playable on its Shield TV device.