ATI happy with current pricing on Radeon cards despite GTX 470/480 launch

The launch of NVIDIA's first wave of DX11 capable desktop graphics cards is nigh and while ATI don't have any new models on the horizon to answer to it (except for Eyefinity6 variants of existing models), there has been talk of ATI combating GTX 470/480 by lowering pricing on its cards.



However, our VGA guru Shane has heard through the grapevine that while AMD/ATI had considered doing this, it has apparently decided against it and is happy where its lineup of cards sit on the market price wise.

It's likely that this close to launch ATI have a good idea of how NVIDIA's new cards perform and don't seem to be persuaded to adjust pricing on their models; not to mention stock levels not being so much of a problem for Radeon cards these days.