Sony announces CES 2024 attendance, Honda-partnered EV likely to show up

Sony Group officially confirms its attendance at the Consumer Electronics Show (CES) 2024 where it will show off more of its EV in partnership with Honda.

1 minute & 24 seconds read time

Sony Group will be in attendance at the Consumer Electronics (CES) 2024 expo, but we may not get PlayStation news.

Sony announces CES 2024 attendance, Honda-partnered EV likely to show up 3

Sony has solidified its CES 2024 plans and will hold a press conference on January 8, 2024 at 5PM PST/8PM EST. The company hasn't outlined the full extent of the technology it will show at the event, but the announcement does mention Sony Honda Mobility being on the stage.

Sony has partnered with auto-maker Honda to create Afeela, a new EV concept that converges the strengths of both companies: Sony's consumer electronics, entertainment, and sensor tech with Honda's 60 years of vehicle expertise. The electric vehicle has a sort of IoT ecosystem where touchscreens replace all components, switches, and dials; the car looks to be mostly digital in regard to human interfacing.

Afeela also plays PlayStation 5 games...via PlayStation Plus streaming. The last time Sony talked about Afeela, the car was said not to include a fully-fledged PlayStation 5 console within it.

There's also a slim chance that Sony will talk about new PlayStation products. It's highly likely that CES 2024 will be used for more higher-end product announcements outside of games, and that the PlayStation games, hardware, and accessories shown at the event will include things that everyone already knows about.

Mark your calendar for Sony's Global Press Conference at the world's largest technology event.

Sony Honda Mobility will join us on the stage.

When: January 8, 2024, 5pm PST

In Person: Las Vegas Convention Center at the main Sony booth #21800

Online: Event to be livestreamed and archived on the Sony Group Official YouTube channel and at

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Derek joined the TweakTown team in 2015 and has since reviewed and played 1000s of hours of new games. Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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