This leaked internal roadmap from Intel shows Arc desktop GPU disaster

Intel's 'launch' of the Arc desktop GPUs is a complete disaster, with a leaked internal roadmap showing how bad it really is.

Published Jul 29, 2022 3:10 AM CDT   |   Updated Mon, Aug 22 2022 5:36 AM CDT
3 minutes & 34 seconds read time

I wouldn't want to be on the Intel GPU marketing team right now, or anywhere at Intel for that matter as it seems to be filled with issues... but the Intel Arc GPUs have been an utter disaster, and no matter how much sticky tape that Intel puts on it, it's not going to be good.

This leaked internal roadmap from Intel shows Arc desktop GPU disaster 02

A new leaked internal roadmap from Intel sourced by Moore's Law is Dead shows that Intel had originally planned to have 4 different Arc graphics cards: Arc A770, Arc A750, Arc A580, Arc A380 to system integrators by... well... now, the end of July. But no OEMs that manufacture these graphics cards, or the system integrators that will have Arc GPUs inside, have announced custom Arc graphics cards or Arc GPU-powered PCs.

Intel could be saying one thing about Arc internally, and externally... we don't know, but it sounds like that is happening. Intel GPU marketing is a mess right now, with them out there being confident -- sending Ryan Shrout and Tom Peterson out to YouTubers -- meanwhile, it's a dumpster fire around them.

This leaked internal roadmap from Intel shows Arc desktop GPU disaster 03

According to the leaked internal slides, the Intel graphics division saw these slides a month ago, where we have details on SKUs, and so much more. We know that AIC (add-in card) launches were pegged for early August, where if Intel wasn't experiencing major issues with its Arc GPU launch, would be hitting system integrators and AIBs right... well, right now.

Sure, we've seen the custom Arc A380 graphics cards from GUNNIR and ASRock, but we should also see other AIBs like ASUS, GIGABYTE, and most likely MSI. We can see the AIBs on there, but they've been blacked out for obvious reasons.

This leaked internal roadmap from Intel shows Arc desktop GPU disaster 04

Another slide talks about something else Intel had planned: the "Desktop Launch: The Arc Experience" which was meant to be a global launch event for the desktop Intel Arc Alchemist graphics card family. The slide also mentions that by the halfway mark of August, we'd have "all desktop SKUs" of Intel Arc Alchemist desktop graphics cards "available worldwide". Oops.

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Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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