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Epic Games Store made $14 million in one day from Borderlands 3

Borderlands 3's timed PC exclusivity on Epic Games Store helped rake in 14 million in one day, and over $34 million in Sep 2019.

@DeekeTweak
Published Sun, Aug 22 2021 6:37 PM CDT   |   Updated Mon, Sep 20 2021 10:15 PM CDT

Borderlands 3's successful launch on PC helped the Epic Games Store earn $14 million on one day.

Epic Games Store made  million in one day from Borderlands 3 888 | TweakTown.com
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New court documents from the Epic vs Apple trial reveal all sorts of new tidbits about the Fortnite owner's business. We've known for a while that the Epic Games Store isn't profitable, and that Epic has been taking yearly losses on the marketplace as it trades money for a larger userbase.

There are breakout successes though. Epic's timed exclusivity buyouts have worked quite well and some, like Borderlands 3, have led to skyrocketing sales revenue. The court documents confirm that Borderlands 3 made a whopping $14 million on the Epic Games Store in one day, and ultimately helped spike September's revenues to a substantial $72.6 million. This was undoubtedly driven by Borderlands 3, which released on EGS in September. In fact, Borderlands 3 made up 38.6% of all Q3'19 revenues, or about $34.7 million.

Epic Games Store made $14 million in one day from Borderlands 3 11 | TweakTown.com

That being said, Epic still reported a huge $181 million loss for 2019 as it bought more exclusivity deals and game freebies to help drive up its install base.

The freebies are actually doing their job quite well; the GTA V freebie helped onboard 7 million new Epic Games Store users.

Gearbox is currently developing two new Borderlands games: A new spinoff starring Tiny Tina, and a fully-fledged mainline Borderlands 4 sequel. The Borderlands series has made over $1 billion and has sold over 60 million copies worldwide.

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Derek joined the TweakTown team in 2015 and has since reviewed and played 1000s of hours of new games. Derek is absorbed with the intersection of technology and gaming, and is always looking forward to new advancements. With over six years in games journalism under his belt, Derek aims to further engage the gaming sector while taking a peek under the tech that powers it. He hopes to one day explore the stars in No Man's Sky with the magic of VR.

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