A new message on the GameStop website has revealed the company is planning on launching its own NFT platform and cryptocurrency token.
According to the announcement GameStop is currently looking to hire developers, marketers, gamers, designers and other specialists to work on the project which will eventually be brought to market for consumers to enjoy. Additionally, GameStop representatives have posted a link to a smart contract on the Ethereum blockchain called "Game On Anon".
The smart contract reveals a GameStop token being issued, and this token would be directly linked to the price of GameStop's stock GME. Since this announcement, the price of GME stock has risen 18%, and the volume of trading has increased drastically. The project is an ambitious one, but since GameStop is in a losing battle to digital media, they are in dire need to flex into a different market. For more information on this story, check out this link here.
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