Former Radeon marketing boss joins Intel discrete GPU team

Darren McPhee joins Intel discrete GPU marketing team, used to work at ATI before, and after AMD acquired the company.

@anthony256
Published Tue, Oct 30 2018 6:47 AM CDT   |   Updated Tue, Nov 3 2020 11:50 AM CST

It seems the vast majority of people that worked on Radeon GPUs is over at Intel now, or so it seems... with Intel's discrete GPU marketing department securing Darren McPhee who used to work for ATI before, and after they were acquired by AMD.

McPhee joined ATI in 2003 as their Senior Product Manager, climbing up to a Senior Marketing Role with Gaming and then onto Graphics in the end. Die hard Radeon fans will remember AMD's great marketing video in 'The Fixer' which was close to the launch of the Radeon 'Never Settle' bundle for the first GCN-based Radeon graphics cards like the Radeon HD 7970. Those were the days of AMD!

He later left AMD in 2015, and how now recently joined Intel's discrete GPU marketing team that Chris Hook (formely of the RTG marketing team) as well as GPU architect Raja Koduri and CPU lord Jim Keller. Intel is slowly growing out an amazing team of people leading into their first discrete graphics card launch, which seems more exciting than the stand still action of AMD and Radeon with gamers right now.

Former Radeon marketing boss joins Intel discrete GPU team | TweakTown.com

Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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