The Walt Disney Company, no longer a studio that just makes animated films but now owns 'Star Wars' Lucasfilm studio and Marvel has just made a huge investment in virtual reality technology that could lead to a fundamental shift in how we watch movies in the future. And with such financial clout and intellectual property behind them, this could be very exciting news indeed.
According to CNet, Disney has invested $65 million in VR startup Jaunt which is aiming to develop makes cameras that can shoot video in 360 degrees for a totally immersive experience. Coupled with additional $35 million from other media investors, Jaunt is well placed to "greatly increase production" in the emerging field.
'Avengers 5' or 'Star Wars' in VR? Just let that sink in for a bit.