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Apple reportedly talking with artists about exclusivity deals

iTunes could better compete against Spotify, with Apple reportedly trying to secure Taylor Swift (as well as many others) with exclusivity deals

Anthony Garreffa | Apr 12, 2015 at 4:40 am CDT (0 mins, 48 secs time to read)

Taylor Swift has enough pull in the industry that wherever she goes, millions of users will follow. So the reports of Apple looking to score exclusive deals with big artists for iTunes, or Beats Music, shouldn't be a surprise.

Apple reportedly talking with artists about exclusivity deals | TweakTown.com

The Cupertino-based iGiant has reportedly talked with over a dozen artists about exclusivity deals, including Florence and the Machine, and Taylor Swift. With Swift removing her entire library from Spotify last year claiming that artists weren't being fairly compensated for their work making big headlines.

Apple is reportedly talking with artists for limited streaming rights to a track with Florence and the Machine, as well as approaching Swift about partnerships. The idea behind the exclusives is to have consumers sucked into paying for subscriptions with Apple over its competitors, with a rumored pricing of $14.99 per month for a family plan on its Beats subscription plan.

But is exclusive content enough to have you jump ship from Spotify, Pandora or Play Music?

Last updated: Apr 6, 2020 at 08:44 pm CDT

NEWS SOURCE:bgr.com
Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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