Technology content trusted in North America and globally since 1999
8,397 Reviews & Articles | 64,163 News Posts

HBO, Showtime trying to get special streaming deal from ISPs

HBO and Showtime are working with ISPs and the government to see if they can get custom deal
By Michael Hatamoto from Mar 22, 2015 @ 9:45 CDT

HBO, Showtime and Sony are speaking with major Internet service providers (ISPs) in an effort to get "specialized services" as they look to launch online streaming video services.




Ideally, the streaming services don't want to use the Internet's "main thoroughfare" and would rather see their streaming video be allowed special treatment - so instead of facing normal Internet congestion, they could provide more reliable Internet pipelines.


The FCC prevents this type of preferential treatment, but a deal could be granted based on the "specialized services" effort.


This is a rather confusing effort that complicates net neutrality, as broadcasters want their content to be streamed as a managed service. It's unknown if the talks will be beneficial for online video viewers, but we should know more in the future.


Related Tags