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YouTube isn't making money, even with those countless views on videos

YouTube is still not profitable, but it's also not losing money for Google either

By Anthony Garreffa on Feb 26, 2015 03:05 am CST - 0 mins, 51 secs reading time

Google isn't seeing any profits out of YouTube, according to The Wall Street Journal. The video streaming giant that Google has pushing out billions of views of cat videos, DC Toy Collector unwrapping various toys and chocolates, and more pulled $4 billion of revenues in 2014. This is up from $3 billion in 2013.

YouTube isn't making money, even with those countless views on videos | TweakTown.com

YouTube's revenues were up $1 billion last year most likely because of Google introducing premium ads in the form of "Google Preferred". Business Insider reports that YouTube's main problem is that "people generally only watch its videos when they're embedded in other sites", but I don't know if that claim is really what happens out in the real-world.

Google now wants people to begin visiting YouTube's homepage in the same fashion that they turn the TV on, expecting to view high-quality content across various channels, again, in the same way they would on TV. This is a big part of the reason it has been signing over big checks to original content creators, in the hopes it will pull over more viewers.

Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games to be built around consoles. With FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with high-end, custom-built PCs. His addiction to GPU technology is unwavering, and with next-gen NVIDIA GPUs about to launch alongside 4K 144Hz HDR G-Sync gaming monitors and BFGDs (65-inch 4K 120Hz HDR G-Sync TVs) there has never been a time to be more excited about technology.

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