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Auto industry source says Apple is working on self-driving vehicles

Apple is reportedly working on self-driving car technology.

Published Sat, Feb 14 2015 4:26 PM CST   |   Updated Tue, Nov 3 2020 12:10 PM CST

Apple is reportedly working on self-driving vehicle technology, shifting hundreds of employees to work on an Apple electric vehicle. The "Titan" project is a major initiative as senior executives and workers would focus on connected technology and electric vehicle developments.

Auto industry source says Apple is working on self-driving vehicles | TweakTown.com

"They don't appear to want a lot of help from carmakers," Reuters was told by an unnamed industry source. "Fully automated driving is an evolution. Carmakers will slowly build the market for autonomous cars by first releasing connected and partially automated cars."

It's possible Apple may not actually want to go to production with the electric vehicle - where it would compete with Tesla and other automakers - but could license any technology developments to others.

Silicon Valley companies have shifted focus to help automakers develop autonomous and connected services - but this would be a major effort for Apple. The company is known for developing new products in-house, but many of the projects are scrapped with new breakthroughs used for its core offerings: electronic devices and mobile products.

NEWS SOURCES:reuters.com, wired.com

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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