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Next big thing in wearables market could be 'hearable' technology

The rise of "hearable" devices could help move the wearables market even more in 2015

Michael Hatamoto | Dec 31, 2014 at 11:48 pm CST (0 mins, 41 secs reading time)

The wearables market should only accelerate in 2015, and is presenting unique opportunities for niche products that help consumers. The idea of so-called "hearables" will be heavily marketed as companies develop new products that otherwise would have been overlooked.

Next big thing in wearables market could be 'hearable' technology | TweakTown.com

The hearable market is expected to be valued at $5 billion by 2018 - close to the same figure of the 2014 wearables market overall - according to Wifore Consulting.

"There's some interesting information you can capture through the ear," said Craig Stires, associate vice president for bit data, analytics and software for IDC Asia Pacific, in a statement to CNBC. "We've been looking at things like wrist wearables, but the ear can capture things like oxygen levels, electrocardiograms, and body temperature."

Analysts believe hearables could be especially helpful to boomers, as smart technology could make hearing devices more intuitive.

NEWS SOURCES:cnbc.com, i.huffpost.com
Michael Hatamoto

ABOUT THE AUTHOR - Michael Hatamoto

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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