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AMC Theatres unveils monthly subscription service to win moviegoers

AMC Theatres is offering a pilot monthly subscription offering to win over moviegoers
By: Michael Hatamoto | Online Video News | Posted: Dec 17, 2014 6:21 pm

AMC Theatres has partnered with MoviePass to launch a pilot theater subscription service that will allow subscribers to see movies for a monthly fee, instead of per screening. The standard MoviePass subscription allows for one movie per day in 2D for $35 per month, while the MoviePass Premium costs $45 per month and allows for one movie per day in any presentation format.

 

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The trial will launch in Boston and Denver starting in early 2015, the companies said in a press release.

 

"This is the first time a premium level subscription service has been launched in the U.S. and marks a significant step forward by offering passionate movie lovers the premium sight and sound experiences available in movie theatres," said Stacy Spikes, MoviePass CEO and co-founder, in a press statement.

NEWS SOURCES:Investor.amctheatres.com, Popcultureblog.dallasnews.com

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