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Nintendo continues momentum into best potential Christmas in years

Nintendo is riding a wave of success into Christmas 2014, looking to create most successful holiday shopping season in years.

Published Tue, Dec 9 2014 2:35 PM CST   |   Updated Sat, Aug 8 2020 10:29 AM CDT

Nintendo has endured several years of uncertainty and chaos, but appears to be ready to end 2014 on an extremely high note. Despite losing $193 million in 2013, Nintendo has enjoyed success from Super Smash Bros., Mario Kart 8, and Amiibo, the company will also sell an estimated 3.6 million Wii U console units in 2014. Amiibo sales in the US should top $1 billion, and shows President Satoru Iwata's decision of sticking with game titles for Nintendo devices alone isn't as disastrous as once believed.

Nintendo continues momentum into best potential Christmas in years | TweakTown.com

"Nintendo has picked up good momentum heading into the Christmas season," said Tomoaki Kawasaki, analyst from Iwai Cosmo Securities, regarding Nintendo's recent success. "This time they have a hit lineup. Amiibo represents a new revenue source, and we are watching it very closely."

It may have taken longer than expected, but the Wii U game catalog continues to strengthen - after poor sales in 2012 and 2013 - as Nintendo caters to a niche gaming demographic when compared to Microsoft and Sony.

NEWS SOURCE:dailyherald.com

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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