Starbucks wireless charging technology hitting SF Bay Area locations

Starbucks is rolling out Powermat wireless charging stations in the San Francisco Bay Area, with wider roll out expected soon.

Published Wed, Nov 19 2014 10:39 AM CST   |   Updated Tue, Nov 3 2020 12:13 PM CST

Powermat wireless charging stations will be introduced into 200 San Francisco Bay Area Starbucks locations, as the company plans to launch nationwide rollout before heading to Europe and Asia within 12 months. The chargers will be built directly into tables and bars inside of Starbucks, and the popular coffee chain hopes to win over patrons with the wireless charging offering.

Starbucks wireless charging technology hitting SF Bay Area locations | TweakTown.com

It was announced earlier this year that Starbucks was testing the wireless charging stations in the Bay Area, but trying to find them in-store proved difficult for many guests. The Power Matter Alliance produces the Powermat technology, and is supported by Starbucks, Google and AT&T.

"The availability of Powermat Spots in Starbucks is transformative for San Francisco Bay residents who no longer have to worry about making it through their day with limited battery power," said Ran Poliakine, Powermat Technologies CEO, in a press statement. "They know that the nearest charge is only as far away as the nearest Starbucks."

"We are thrilled to offer our Bay Area customers the next level of convenience with Powermat wireless charging," said Adam Brotman, Starbucks chief digital officer. "This first market installation is a first step towards a national deployment of this amenity in our stores."

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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