The average Netflix user consumes 1.5 hours of streaming content each day, in addition to regular TV and Internet video viewing, according to a recent report. Most Netflix subscribers are in the United States, but the San Francisco Bay Area-based company is expanding, with operations in the UK, Canada, France and Germany - with additional international expansion expected in the future.
As broadband saturation increases in the United States, online video consumption - and a booming online video advertising market - has Internet users watching even more of their favorite TV shows and movies.
Average American TV consumption accounts for almost five hours per day, according to the Nielsen research group - and just 19 minutes is dedicated towards reading.
Last updated: Jun 16, 2020 at 04:29 pm CDT
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