Since the video of U.S. journalist James Foley being executed by Islamic State of Iraq and the Levant (ISIS) surfaced on August 20, there have been more than 28,000 pro-ISIS Twitter accounts created. Twitter has purged user accounts that shows ISIS-related violent photography or videos, which led ISIS to embrace other alternatives, but there are still plenty of pro-ISIS statements on Twitter.
Following 24 hours after the second U.S. journalist, Steven Sotloff, was murdered by ISIS, 10 percent of references to the video were positive. Both videos have shocked the west, intimidated ISIS rivals, and has called for increased military action against the group, operating in Iraq and Syria.
Embracing social media has been a great strategy for ISIS, as there have been more than 60,000 pro-ISIS accounts created since May. Using Twitter and other social networks gives ISIS direct access to journalists and potential recruits, including a growing number of American, British and western European residents picking up arms in the Middle East.