The video game industry has great potential to push virtual reality even further, but Nintendo isn't in a big rush to force anything on its customers. As game developers also research VR internally, it's only a matter of time before Nintendo will have to take the surging technology seriously.
"for us, it's all about fun gameplay," said Reggie Fils-Aime, Nintendo America President, in a recent statement. "That's what we want. We want a fun, compelling experience. Right now, the technology isn't quite there yet, in our view. Certainly, [VR is] something we're looking at. We look at a wide range of technologies. When it's there and enables a fun experience, we'll be there, too."
It's not surprising to hear Nintendo is using a wait and see approach towards virtual reality - an expensive technology still in its infancy - while Sony and Microsoft test VR solutions. Ironically, the creator of Mario, Zelda and Donkey Kong, Shigeru Miyamoto, tested the Oculus Rift headset during the Electronic Entertainment Expo (E3) game conference.