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IDC: Tablet market with single-digit growth during Q1 2014

Apple leads the tablet market ahead of Samsung, but growth is slowing sooner than expected by analysts

By: Michael Hatamoto from May 4, 2014 @ 14:22 CDT

The demand for tablets has slowed down, with tablet sales during Q1 2014 dropping 3.9 percent year-over-year and a whopping 35.7 percent slide from the previous quarter. Considering Q4 2013 was the Christmas shopping season, it's not a surprise to hear sales dropped - but single-digit growth year-over-year is a troubling sign.


Apple shipped 16.4 million tablet units, and the company now controls 32.5 percent of the global market. Meanwhile, Samsung grabbed 22.3 percent of the market, enticing customers by bundling its tablets with smartphones.

"The rise of large-screen phones and consumers who are holding on to their existing tablets for ever longer periods of time were both contributing factors to a weaker-than-anticipated quarter for tablets and 2-in-1s," said Tom Mainelli, IDC Devices and Displays Vice President, in a press release. "In addition, commercial growth has not been robust enough to offset the slowing of consumer shipments."


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