Huawei working on smartphones with ceramic body

Huawei plans to move away from plastic for glass and ceraminc to provide more premium quality in its smartphones.

Published Mon, Mar 10 2014 7:03 PM CDT   |   Updated Mon, Oct 19 2020 8:15 PM CDT

China based smartphone manufacturer Huawei confirmed that it plans to launch high-end smartphones using ceramic. The company made plans to penetrate the high-end smartphone marketing segment by 12 years.

Huawei working on smartphones with ceramic body | TweakTown.com

Shao Yang, Chief Marketing Officer said,"The material is one of the most important things for consumers, not only because it will have the different feeling, but because it can make the different architecture."

Huawei also will be pushing further into metal clad smartphones, like its previous release: Ascend P6. Mr Yang said,"We think people are very welcoming to metal phones and they think glass is also a good material but plastic is not so good."

He also added that trying to new other materials like glass and ceramic so that they can be less focused on plastic. Though more details were not provided, it should be similar to HTC's 2012 version smartphone: One S. One S's ceramic body under micro arc oxidation to give a strong finish, though the company later discontinued the phone as many consumers complained that the phone was chipping. According to Yang, since consumers are willing to have something new- and if its a good quality, it will get very good feedback.

NEWS SOURCE:trustedreviews.com

After being a long time PC enthusiast and a former contributor for many Indian based PC and Tech forums, Roshan now joins TweakTown covering tech news and also any developments from India. Like many enthusiasts, with years of being involved in many Indian tech forums and running his own tech site, he's commonly referred by his forum nickname 'The Sorcerer' by many old and new fellow PC enthusiasts, followed by few companies from time to time. He's also the winner of the TweakTown's Computex 2012 Taipei trip. If any free time is left, Roshan prefers to play FPS games.

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