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King withdraws its application for the word 'Candy'

Candy Crush Saga developer pulls its trademark application for the word 'Candy'

@anthony256
Anthony Garreffa
Published Tue, Feb 25 2014 11:26 PM CST   |   Updated Sat, Aug 8 2020 10:29 AM CDT

Just over a month ago Candy Crush Saga developer King secured the rights to the word 'Candy', which sent the world into a spin. King has now abandoned these efforts, according to documents posted by the US Trademark Office.

King withdraws its application for the word 'Candy' | TweakTown.com

A document signed on February 24 states "the applicant hereby expressly abandons the application for trademark registration made". King filed the trademark all the way back in February of 2013, which was approved on January 15, 2014. The trademark would've allowed King to use the word 'Candy' in apparel, video games, computer hardware and much more.

A spokesperson for King has said: "King has withdrawn its trademark application for Candy in the U.S., which we applied for in February 2013 before we acquired the early rights to Candy Crusher. Each market that King operates in is different with regard to IP. We feel that having the rights to Candy Crusher is the best option for protecting Candy Crush in the U.S. market. This does not affect our E.U. trademark for Candy and we continue to take all appropriate steps to protect our IP".

NEWS SOURCE:polygon.com

Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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