Facebook's mobile ads now make up over half its revenue

Thanks to Facebook's 945 million monthly users, half of the social network's revenue now comes from its mobile ads.

@anthony256

Published Thu, Jan 30 2014 1:33 AM CST | Updated Sat, Aug 8 2020 10:29 AM CDT

Thanks to Facebook's 945 million monthly users, 53% of the social network's revenue comes from mobile advertising. Facebook earned $2.59 billion in revenue for Q4 2013, with 556 million daily active users on mobile for the month, and 945 million monthly active users on mobile.

Facebook's mobile ads now make up over half its revenue | TweakTown.com

The 556 million daily active users was just for December, which represents a 49% year-over-year increase, while the 945 million mobile monthly active users is up 39% year-over-year. This is so thanks to Facebook's News Feed ads, and its auto-play videos - as much as they annoy you, it's making the social network some serious green.

NEWS SOURCE:engadget.com

Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.