For over a year now we have been hearing rumors and seeing leaks surface around a secret music streaming service being built by Beats Audio. The service was given the code name Daisy, and at one point, it appears that it would never make it to launch, but this morning Beats Music launched on the Apple App Store.
Beats Music offers mobile music streaming of more than 20 million tracks for just $10 per month, and its MadLib-style music suggestion feature is actually pretty innovative. Users can create playlist, share them on social media, and rate their suggested songs to improve what music is selected next time. The launch of Beats Music signifies the end of MOG, the long running streaming service owned by Beats parent company. Subscribers will see their billing arrangements terminated on March 15th and annual subscribers will receive a prorated refund.