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Google leads the way in U.S. search market, dominating competitors

Google leads the way against Microsoft, Yahoo, and other rival search engines.

Published Thu, Jan 16 2014 1:27 AM CST   |   Updated Sat, Aug 8 2020 10:29 AM CDT

Google led the U.S. search engine to end the year, collecting 67.3 percent of the search market, clearly ahead of Microsoft's search sites which collected 18.2 percent. Yahoo picked up 10.8 percent while Ask Network accounted for 2.5 percent, and AOL trailed with a meager 1.3 percent, according to research group comScore.

Google leads the way in U.S. search market, dominating competitors | TweakTown.com

During the month of December, there were 18.3 billion core searches, and Google's collection of websites racked up 12.3 billion, while Microsoft sites had 3.3 billion searches, and Yahoo trailed with 2 billion.

Google's lead is clearly safe at this moment, but the Silicon Valley-based company needs to continue to be vigilant to ensure Microsoft and Yahoo don't continue to steal market share. As more users continue to go mobile with smartphones, tablets and other devices, Google Android and Microsoft Windows Phone have an advantage while Yahoo is left out in the cold.

An experienced tech journalist and marketing specialist, Michael joins TweakTown looking to cover everything from consumer electronics to enterprise cloud technology. A former Staff Writer at DailyTech, Michael is now the West Coast News Editor and will contribute news stories on a daily basis. In addition to contributing here, Michael also runs his own tech blog, AlamedaTech.com, while he looks to remain busy in the tech world.

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