In between all of the IFA 2013 news, Yahoo has chosen to unveil its new logo. Yahoo CEO Marissa Mayer has tried to provide some fresh visual interest in the Yahoo brand, so let's hope that the new logo helps.
As you can see, it retains its color, in a way, as well as keeping the exclamation point. The video above shows the work that went into the new logo, but I don't know if I'm convinced so far. Sure, a logo doesn't make a company, but it goes a long way for first impressions. What are your thoughts on Yahoo's new logo? Let us know in the comments.