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Nikon says it can no longer ignore the smartphone boom, says it needs to change the concept of compact cameras

Nikon possibly considering building a smartphone in wake of dwindling compact camera sales

Charles Gantt | Jul 8, 2013 at 5:04 pm CDT (0 mins, 51 secs time to read)

Nikon is feeling the pain from the slumping point-and-shoot camera market which is being destroyed by the constantly evolving smartphone market. In a recent interview with Bloomberg, Nikon President Makoto Kimura said that in the wake of the "exploding" smartphone market, his company has formed a new imaging team to address the problem.

Nikon says it can no longer ignore the smartphone boom, says it needs to change the concept of compact cameras | TweakTown.com

He went on to say that the new team is tasked with "creating a new product that will change the concept of cameras" as we know them. Kimura expects this new product to come to market within the next 5 years and that it will change the landscape of casual snap shooting. When asked specifically if he was referring to a new Nikon branded smartphone, Kimura declined to comment.

He did however say that the new "secret" project could be a non-camera product, leaving us all to wonder if such an imaging giant like Nikon could possibly consider building a true smartphone. This is a major possibility as Nikons point-and-shoot cameras make up the vast majority of their income.

Last updated: Apr 7, 2020 at 11:37 am CDT

Charles Gantt

ABOUT THE AUTHOR - Charles Gantt

A web developer by day, Charles comes to TweakTown after a short break from the Tech Journalism world. Formerly the Editor in Chief at TheBestCaseScenario, he now writes Maker and DIY content. Charles is a self proclaimed Maker of Things and is a major supporter of the Maker movement. In his free time, Charles likes to build just about anything, with past projects ranging from custom PC cooling control systems to 3D printers. Other expensive addictions include Photography, Astronomy and Home Automation.

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