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iPad mini made up 60% of iOS sales during Q1 2013

iPad mini is popular for Apple, accounting for 60% of iOS sales for the first three months of 2013

By Anthony Garreffa on Jun 25, 2013 05:30 am CDT - 0 mins, 48 secs reading time

Just how popular is Apple's iPad mini? Well, it made up 60% of all iOS sales in the first three months of this year - that's how popular it is. It beat out the bigger brother, the full-sized iPad as well as the iPhone.

ipad_mini_made_up_60_of_ios_sales_during_q1_2013_03

The data comes from Gartner, with Research Director Ranjit Atwal saying that the increased availability of lower-priced tablets, as well as a shift in focus from hardware to software will see an extended lifetime for premium tablets. What this translates to is higher-end tablets will continue to be here, and be in consumers' hands longer than ever before, without a need to replace them as often.

We're seeing the same thing with smartphones right now - where there's no need to update them every year because the one you bought 6-12 months ago is still a great smartphone. Comparing the market to Android, where 90% of Android-based sales are smartphones, while 85% of Microsoft's sales comes from the PC market.

Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games to be built around consoles. With FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with high-end, custom-built PCs. His addiction to GPU technology is unwavering, and with next-gen NVIDIA GPUs about to launch alongside 4K 144Hz HDR G-Sync gaming monitors and BFGDs (65-inch 4K 120Hz HDR G-Sync TVs) there has never been a time to be more excited about technology.

NEWS SOURCE:techspot.com

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