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Google wins award for Advertiser of the Year from the Clio Awards

Google takes home Advertiser of the Year at the 2013 Clio Awards

Charles Gantt | May 17, 2013 at 01:29 pm CDT (1 min, 0 secs reading time)

Google lands Advertiser of the Year at this year's so-called "Oscars for Advertisers" the Clio Awards. The ads responsible for landing the prestigious award were Build with Chrome, 100,000 Stars, Re:Brief, Google Display, and Google Fiber. Check the bottom of this article for all of the ad videos.

Google wins award for Advertiser of the Year from the Clio Awards | TweakTown.com

"Always start with rabid empathy and always strive for radical simplicity," Robert Wong, chief creative officer of Google Creative Lab, told Mashable after accepting the award at Wednesday's ceremony in New York City. "At the highest order, our job is to remind the world what it is they love about Google. Know the user, know the magic, connect the two," he added.

Wong went on to say:

We spend a lot of time trying to get creatives in the industry excited about the magic of digital and the potential of technology for emotional storytelling, so it was especially meaningful to be recognized for that work by this community - as part of this community. The coming together of art, copy and code has created completely new possibilities and uniquely new opportunities.

Last updated: Nov 30, -0001 at 12:00 am CST

NEWS SOURCE:mashable.com
Charles Gantt

ABOUT THE AUTHOR - Charles Gantt

A web developer by day, Charles comes to TweakTown after a short break from the Tech Journalism world. Formerly the Editor in Chief at TheBestCaseScenario, he now writes Maker and DIY content. Charles is a self proclaimed Maker of Things and is a major supporter of the Maker movement. In his free time, Charles likes to build just about anything, with past projects ranging from custom PC cooling control systems to 3D printers. Other expensive addictions include Photography, Astronomy and Home Automation.

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