Amazon is touting that Black Friday and Cyber Monday were the best days for the Kindle family in terms of sales. They say that Cyber Monday more than doubled last year's numbers for the Kindle family, which puts this at the single best day. These sales were certainly helped by the fact Amazon put the Kindle Fire on sale.
Amazon provided the following as the milestones for the holiday shopping weekend:
- Cyber Monday 2012 was the biggest day ever for Kindle sales worldwide.
- The top 4 spots on the worldwide Amazon best sellers list since launch nearly three months ago are Kindle e-readers and Kindle Fires.
- To celebrate Cyber Monday, Amazon.com offered a special deal-just $129 for the Kindle Fire. Customers flocked to the deal, making this the biggest Cyber Monday deal ever for Amazon.com.
- Kindle Fire HD is the most gifted and most wished for product on Amazon worldwide since launch.
- 9 out of the top 10 best-selling products on Amazon worldwide since 9/6 are Kindles, Kindle accessories and digital content.
"Kindle e-readers and Kindle Fires have held the top 4 spots on the Amazon worldwide best sellers list since launch, and that was before the busiest shopping weekend of the year," said Dave Limp, Vice President, Amazon Kindle. "We're excited that customers made this Black Friday and Cyber Monday the best ever for Kindle worldwide-Cyber Monday was the biggest day ever for Kindle sales, and we're looking forward to millions of customers opening a new Kindle this holiday season."
But what does all of this really mean? Well, since Amazon hasn't provided any sort of sales numbers, it's hard to say just how many devices they sold today, or any other day for that matter. However, doubling last year's numbers is certainly an achievement and shows that the economy is recovering and that tablets are becoming an even bigger thing.
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