Online holiday spending estimated to reach $43.4 billion this year

Online holiday shopping to be huge this year, estimated to reach $43.4 billion.

@anthony256
Published Thu, Nov 22 2012 2:35 AM CST   |   Updated Tue, Nov 3 2020 12:26 PM CST

According to comScore's latest estimates, consumers are to spend $43.4 billion on web-based shopping during November and December. This would mark an increase of 17% year-over-year for the same two-month period of 2011.

Online holiday spending estimated to reach $43.4 billion this year | TweakTown.com

2011's online spending was around 15% higher than it was in 2010, showing that it has increased year-on-year for a while now. This year's forecast is actually much higher than the industry's overall retail expectation, which expects a 4.1% rise in consumer spending during the 2012 holiday season.

Considering the US going through a huge recession, natural disasters, and a very uncertain economic future, consumers shopping online has actually increased. ComScore chairman, Gian Fulgoni, has said that if the estimates are true, it would be a great finale to a great year for retail e-commerce. Fulgoni has an optimistic outlook on the season based on the strong lead-up to the 32 shopping days between Thanksgiving and Christmas.

NEWS SOURCE:techspot.com

Anthony joined the TweakTown team in 2010 and has since reviewed 100s of graphics cards. Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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