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Google acquiring facial recognition firm Viewdle, possibly to add automatic tagging across its services

Google is finishing the acquisition of Viewdle, a Ukrainian maker of facial recognition technology
By: Trace Hagan | Business, Financial & Legal News | Posted: Oct 1, 2012 10:54 pm

Google is getting close to finishing out a deal that would see the search giant buying Viewdle. Viewdle is a Ukrainian maker of facial recognition technology. This technology can be used to automatically tag photos, or suggest tags to users of Google+, Picasa, and other Google services.




The acquisition started more than a year ago with Motorola originally being the company planning to buy Viewdle. Motorola was then acquired by Google, and Google has continued the acquisition. Of course, representatives from Google and Viewdle declined to commment on the story, though an anonymous source has provided more than enough information.


The deal between Google and Viewdle could close as soon as tomorrow. The purchase price is said to be toward the high end of $30 million to $45 million, according to an unnamed CNet source. It will be interesting to see how quickly the technology gets integrated into Google's offerings.


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