LG reportedly begin the mass production of in-cell displays for Apple's new iPhone

According to a report by Reuters, LG Display have officially kicked off the start of mass-production on the new displays that are said to get baked into the new iPhone. Apple's media event to unveil the new smartphone is only three weeks away, which is beginning to make sense that the Cupertino-based company will definitely announce a new iPhone within the month.

Han Sang-beom, chief executive of LG Display, has said "we just began mass production and we don't expect any disruption in supplies". The new display is said to feature in-cell technology to embed touch sensors directly into the display, which should make the new iPhone a little slimmer than the current iPhone 4S model.

The Wall Street Journal is also talking about Apple's plans for the in-cell technology that will hopefully be featured in Apple's upcoming iPhone:

The chief executive of LG Display Co. said the company has started the mass production of panels using the so-called in-cell technology since earlier this month, a new display technology that is widely expected to be used for Apple Inc.'s next iPhone device.

"We had some hard times (in developing the new in-cell technology) at first ... but it seems those hard times have finally ended," Han Sang-beom, LG Display's chief executive, told reporters late Wednesday.

"The in-cell technology is the industry's latest development. (But) we will be able to supply the panels without any fail," Mr. Han said.