Technology content trusted in North America and globally since 1999
8,523 Reviews & Articles | 65,877 News Posts

Instapaper gets an insta-boost in downloads thanks to the Nexus 7 launch

Google's Nexus 7 tablet sees Instapaper app experience 600% jump in downloads since the 7-inch table

By: Anthony Garreffa from Jul 29, 2012 @ 23:33 CDT

Instapaper has seen a huge surge in downloads since the release of Google and ASUS' 7-inch tablet, the Nexus 7. The Nexus 7 has becomes the most popular device for the app, according to Instapaper's internal numbers.

instapaper_gets_an_insta_boost_in_downloads_thanks_to_the_nexus_7_launch_04

Since the Nexus 7 was released, downloads of the Instapaper app on Google's Play Store have increased by a whopping 600-percent. The app's developers attribute some, but not all, of this increase to the $25 credit Google gives away with the Nexus 7. Downloads paid for with the credit are listed under the codename "grouper", as shown in the chart above.

instapaper_gets_an_insta_boost_in_downloads_thanks_to_the_nexus_7_launch_05

"Grouper" downloads make up 15.58-percent of all installs, making the Nexus 7 lead the bunch of devices. Instapaper's app developer notes that the Nexus 7's mostly positive reviews are the main driving point behind the device's popularity, as well as the 600-percent surge in downloads.

NEWS SOURCES:electronista.com