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Nexus 7 was designed, and manufactured in just four months, also sold at cost

Google and ASUS' new Nexus 7 took just four months to design and manufacture, is sold at cost price

By Anthony Garreffa on Jun 29, 2012 01:13 am CDT - 1 min, 3 secs reading time

We saw that Google's Nexus 7 tablet was unveiled yesterday, where we found out ASUS was the hardware partner in the deal. But ASUS' chairman, Jonney Shih, along with Google's head of Android, Andy Rubin, have revealed at the $199 Nexus 7 tablet is sold at cost.

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They also revealed that the Nexus 7 was designed and manufactured in just four months, Shih says to AllThingsD "our engineers told me it is like torture". ASUS was told that they needed to get the Nexus tablet ready in just four months, it had to be high-end, and should not cost over $200.

Shih also said that his team learnt a lot from working so closely with Google's engineers, and in order to get it ready in four months, Shih sent people to work at various locations, including Silicon Valley. This put his workers closer to Google, and also allowed his engineering team to have a 24-hour development cycle.

Even with those moves, Shih had to add another 20 people to the project, which were followed by another lot of 20. Rubin did give Shih and the ASUS team immense credit, being quoted:

I don't think there would have been any other partner that could move that fast. We went from zero to working product in four months.

Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games to be built around consoles. With FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with high-end, custom-built PCs. His addiction to GPU technology is unwavering, and with next-gen NVIDIA GPUs about to launch alongside 4K 144Hz HDR G-Sync gaming monitors and BFGDs (65-inch 4K 120Hz HDR G-Sync TVs) there has never been a time to be more excited about technology.

NEWS SOURCE:allthingsd.com

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