Nexus 7 was designed, and manufactured in just four months, also sold at cost

Google and ASUS' new Nexus 7 took just four months to design and manufacture, is sold at cost price.

@anthony256
Published Fri, Jun 29 2012 1:13 AM CDT   |   Updated Tue, Nov 3 2020 12:28 PM CST

We saw that Google's Nexus 7 tablet was unveiled yesterday, where we found out ASUS was the hardware partner in the deal. But ASUS' chairman, Jonney Shih, along with Google's head of Android, Andy Rubin, have revealed at the $199 Nexus 7 tablet is sold at cost.

Nexus 7 was designed, and manufactured in just four months, also sold at cost | TweakTown.com

They also revealed that the Nexus 7 was designed and manufactured in just four months, Shih says to AllThingsD "our engineers told me it is like torture". ASUS was told that they needed to get the Nexus tablet ready in just four months, it had to be high-end, and should not cost over $200.

Shih also said that his team learnt a lot from working so closely with Google's engineers, and in order to get it ready in four months, Shih sent people to work at various locations, including Silicon Valley. This put his workers closer to Google, and also allowed his engineering team to have a 24-hour development cycle.

Even with those moves, Shih had to add another 20 people to the project, which were followed by another lot of 20. Rubin did give Shih and the ASUS team immense credit, being quoted:

I don't think there would have been any other partner that could move that fast. We went from zero to working product in four months.

NEWS SOURCE:allthingsd.com

Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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