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Apple MacBook Air suspended in the air... by a balloon

Apple gives the MacBook Air some revolutionary and magic marketing

Anthony Garreffa | Jan 31, 2011 at 7:54 pm CST (0 mins, 28 secs time to read)

Is Apple good at marketing? I wouldn't say so, but if I said that, I'd be lying. Check out the below video of the new MacBook Air in an Apple Store, suspended in the air by nothing but a balloon.

Yes, how amazing is that. For someone walking in and asking "just how light is the MacBook Air" and being the Sales Person being able to say "look behind you" and seeing it just hovering there like magic... I'm 99% sure Apple would sell a MacBook Air right there and then.

Last updated: Apr 7, 2020 at 11:21 am CDT

NEWS SOURCE:gizmodo.com.au
Anthony Garreffa

ABOUT THE AUTHOR - Anthony Garreffa

Anthony is a long time PC enthusiast with a passion of hate for games built around consoles. FPS gaming since the pre-Quake days, where you were insulted if you used a mouse to aim, he has been addicted to gaming and hardware ever since. Working in IT retail for 10 years gave him great experience with custom-built PCs. His addiction to GPU tech is unwavering.

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