It seems Steve Jobs is out to kill flash with his dogged determination to not support Flash on the iPhone or the iPad. Adobe keeps reminding everyone that Flash and HTML5 can get along, buy Jobs isn't listening.
It appears that Jobs is getting some big backers for video sans Flash too. CBS is now testing HTML5 video out in the open and Adobe has to be feeling the heat. If the HTML5 video, ideal for the iPad, becomes popular at CBS, you can count on HTML5 video being supported at other places.
Before you know if HTML5 may be the big platform for online video. CBS has offered no official insight into its plans for HTML5 video at this time.