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Microsoft Starts Clothing Collection

Softwear, not software.

By Zac O'Vadka on Mar 3, 2009 12:54 am CST - 0 mins, 41 secs reading time

Ars has information on Microsoft's latest marketing expanse, a clothing line. The shirts are expected to be available at various specialty stores and can also be found online.

Softwear by Microsoft, A Clothing Line.

Dubbed "Softwear by Microsoft, A Clothing Line.", the line of shirts features some classic photos, retro logos, and more that take you back to the era of when PC's were just starting to revolutionize the world.

This is a brilliant marketing move by Microsoft because, for one thing, it's not lame. Your natural first reaction is that Microsoft would never actually do something like this. Once you accept that they're serious, you want to laugh at the software (almost misspelled that one) giant for trying. Finally, though, you realize that you... wouldn't mind wearing some of these shirts. That they're actually... pretty cool. Wait, Microsoft can do something cool?

Zac O'Vadka

ABOUT THE AUTHOR - Zac O'Vadka

Zac provides professional IT support by day, but plays the role of enthusiast by night. He's been building high-end custom computer for the nearly fifteen years and writing PC hardware reviews for the better part of a decade. Aside from computers, he also dabbles in quite a bit of home A/V equipment. Throughout the years, Zac has picked up an extensive knowledge of power circuitry and leverages this to provide the PSU reviews. When not found testing or writing, you can often find him speeding through the winding countryside on his motorcycle.

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