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Optus get $110,000 fine for spamming mobile phones

Thats $5.5 per message
By: Sean Kalinich | Mobile Devices, Tablets & Phones News | Posted: Jan 14, 2009 9:06 pm

Here is the kind of spam news I like to hear. It seems the Australian company Optus was fined $110,000 for sending out 20,000 unwanted e-electronic messages.


This is the second largest penalty of the Australian spam laws according to the Sydney Morning Herald.


The messages were sent out to mobile phones using a 966 number. Optus claimed this number was meant to represent the word "zoo" on the keypad.


Read more here.


Optus get $110,000 fine for spamming mobile phones

The fine is the second biggest penalty imposed for a breach of Australia's anti-spam laws.


The messages promoted the OptusZoo entertainment service to customer mobile phones and used the sender identification 966.


Optus assumed recipients would make the connection between 966 on a mobile phone keypad, and the word "ZOO" which can also be spelt out using the three numbers, the Australian Communications and Media Authority (ACMA) said.


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