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Gaming Sponsorship - Part 1: Adding value and keeping sponsors happy (Page 1)

Gaming Sponsorship - Part 1: Adding value and keeping sponsors happy

Here's some tips from TweakTown on how to add value to your organization and help keep existing sponsors happy in the first part of the series.

Chris Smith | Jan 2, 2015 at 9:12 pm CST - 1 min, 21 secs time to read this page

You want something for 'free', but what do you have to do to get it?

Everybody likes free stuff, or so I'm told. Contrary to popular belief, sponsorships aren't just about rocking up wearing a sponsor logo tattooed on your forehead and expecting a wealth of funding, travel and perks to come flowing at you. This following article is the first part in our series, aiming to give you some insider tips and tricks to aide your process.

Gaming Sponsorship - Part 1: Adding value and keeping sponsors happy 01 | TweakTown.com

I took a few hours of my time to sit down with a man who I used to sponsor, Stuart Tonks from GGF LAN events and had a quick discussion about his process for acquiring a sponsor and keeping them happy. In my personal opinion, GGF LAN provides one of the best sponsorship packages seen globally - not necessarily because of raw views or their constant update of content, but largely due to their constant support, feedback and willingness to go the extra mile for their supporters.

Throughout this article we'll cover a few facets of sponsorship that Tonks and his crew offers their perspective and current sponsors, alongside looking a little deeper into aspects that are important.

This is by no means a be all and end all or complete guide to obtaining or keeping a sponsorship, but if you're looking to nab some gear or funding for yourself - I would highly suggest considering some of these points on offer. If you have any questions about this article or wish to follow up on anything, please don't hesitate to contact me through my Facebook page.

Last updated: Apr 7, 2020 at 12:33 pm CDT

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Chris Smith

ABOUT THE AUTHOR - Chris Smith

I'm a competitive gamer and was an eSports employee. Recent changes have seen me hang up the mouse and move over to the technology world, covering all news for TweakTown, ranging from gaming news to opinion articles and the latest tech releases. Expect to see a few different articles on international eSports news and competitive game releases, as well as audio and mobile device content.

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