Technology content trusted in North America and globally since 1999
7,745 Reviews & Articles | 57,373 News Posts

NVIDIA locks overclocking in GeForce GTX 1070 Ti

By: Anthony Garreffa | NVIDIA GeForce GPU in Video Cards | Posted: Oct 15, 2017 11:11 pm

Sneaky Moves By NVIDIA

 

Thoughts: NVIDIA has been much more aggressive lately, with the company unveiling their new Founders Edition cards with the launch of the GTX 10 series in May 2016, a launch that included the GTX 1080 and GTX 1070 and then saw the release of the GTX 1080 Ti earlier this year. The Founders Edition cards were exclusives for months, before AIB partners began pushing out custom GTX 1080 and GTX 1070 designs.

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_03

 

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_10

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_193

 

With the release of the GTX 1080 Ti, NVIDIA pushed their 'GEFORCE GTX' branding onto ALL partner cards. This isn't something the partners have an option with, they need to put the GEFORCE GTX branding on it, which sometimes looks really tacky.

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_504

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_15

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_17

 

I'm personally not a fan of it, but there are one or two custom GTX 1080 Ti cards with smaller GEFORCE GTX branding on it - like the ASUS cards with stickers that can be peeled off and thrown away. But the ones with HUGE branding of GEFORCE GTX are annoying, so it'll be interesting to see if we see GEFORCE GTX branding on the NEW GTX 1070 Ti cards.

 

Now with the launch of the GTX 1070 Ti, a no-overclocking placeholder on these cards is strange. NVIDIA first went exclusive with Founders Edition with GTX 10 series launch, then GEFORCE GTX branding with the GTX 1080 Ti, and now no overclocking on the GTX 1070 Ti. These are the sorts of things NVIDIA can do when their main competitor is DOWN AND OUT. AMD is in dire trouble with its Radeon division, with Raja Koduri stepping away from the company for a while, and AMD's entire Radeon marketing team reportedly being rolled into AMD's control, like their CPU division.

 

nvidia-locks-overclocking-geforce-gtx-1070-ti_11

 

If AMD had kicked NVIDIA in the shins with their Radeon RX Vega graphics cards, NVIDIA would have to think twice about pissing consumers and companies off with Founders Edition exclusivity, hardcore branding of GEFORCE GTX on all enthusiasts cards (like we didn't know they were GeForce cards in the first place, guys), and now overclocking restrictions on GTX 1070 Ti. Ugh. Where will this end? Just give me good cards and let companies do WHATEVER the hell they want with them. That would be nice.

    PRICING: You can find the product discussed for sale below. The prices listed are valid at the time of writing, but can change at any time. Click the link below to see real-time pricing for the best deal:

     

    United States: Find other tech and computer products like this over at Amazon`s website.

    United Kingdom: Find other tech and computer products like this over at Amazon UK`s website.

    Canada: Find other tech and computer products like this over at Amazon Canada`s website.

    We at TweakTown openly invite the companies who provide us with review samples / who are mentioned or discussed to express their opinion of our content. If any company representative wishes to respond, we will publish the response here.

Related Tags

Got an opinion on this content? Post a comment below!
loading