As we covered in the last page with David Nielsen, growth is still present in the LAN scene. It seems that many smaller sized events are disappearing in place for the big names to continue growing. PDXLAN organizer and founder Matt Conwell claims that their events have always been sell-outs, but now the tickets are racing out the door:
"Take for instance PDXLAN that happens in Feb 2015, that event sold out in November of 2014 - shattering our previous sellout record. Our winter events typically sell out mid-January - so this was a huge surprise. The trend is moving towards selling out faster for sure."
PDXLAN is one of America's premier LANs, running at an attendance of 550 people per event (July/Feb) alongside a once-yearly 400 capacity food-charity LAN in support of the homeless residents of Portland, Oregon. Conwell mentioned that he feels his local LAN scene is constantly expanding, mostly thanks to "the industry rapidly growing" and "eSporting events getting big world wide".
Tristan Gulyas is the well-known managing director of Respawn LAN, out of Victoria, Australia. Alongside his management of the PAX Australia PC-free play section, you can often see sponsors including GIGABYTE, NVIDIA and Thermaltake setting up their personal display booths at his events with supporting staff in attendance. They're there for one reason - throwing out hundreds to thousands of dollars worth of prizes.
Well-connected with the sponsors of his industry, Gulyas commented on why these companies are so important to driving attendance numbers, stating that "we [LANs] don't get enough money to do what we'd like to do for our community; sponsors contribute resources to make that happen". He went on to mention that "building partnerships is important with our sponsors and it's more than just exchanging products or cash prizes for putting up banners".
Big brands are important for LAN parties to not only keep their customers happy, but as I mentioned before - LAN parties are a business. Guylas backs up these statements by saying that "having big brands involved with our event helps elevate our profile. Support from bigger brands will attract more people". The bigger brands and more prizes you have at your LAN events, the more players will come.
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- Page 1 [LAN parties are still alive and kicking]
- Page 2 [The shaping of LAN culture over the years and how the internet has changed it all for good]
- Page 3 [Finding a suitable venue and issues surrounding this support]
- Page 4 [Growth in attendance and much-needed sponsorship support]
- Page 5 [Continuation of LANs well into the future]
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