Transcend's retail box is actually really cool to see in person. We can't capture the different textures of the package in pictures without looking a bit obsessed about touching things so we'll just tell you to find one at a retail store or better yet purchase one online and check it out for yourself.
This is one of the better retail packages on the market now and I'd give it a second look if found on a retail shelf. Transcend includes a nice list of features and performance information right on the front of the package.
On the back you're treated to the full specification list, package contents and even a brief statement on the features.
Many times we see SSDs in fairly plain packages that aren't designed to attract shoppers in a retail environment, but Transcend went full on with lots of details.
I think you get the idea.
The inner packaging was very good as well. Here we see the drive in a separate chamber away from the accessories so it's safe from being scratched during shipping.
Transcend included a new accessory package that allows you to get up and running quickly. We would have liked to see a SATA cable included, though.