The ADATA S396 is part of the new 300 Series of products. One reason we are optimistic about a larger model coming in the future is how ADATA shows the drives capacity size. The window on the front shows the capacity size printed on the drive itself.
The back of the package lists some general information about the new 300 Series in different languages.
The inner packaging keeps the desktop adapter bracket behind the plastic base package that holds the drive.