Right from the start SilenX tells you what their new cooler is all about; cool, quiet operation. At the bottom they state that the cooler is designed for gamers and overclockers. Several other product statements are also made right on the front of the box.
The side shows a trio of product images from the features list and describes what they do.
The back of the box has the list of specifications and CPU compatibility chart.
There isn't much listed on the other side other than the RoHS logo meaning that the product meets the requirements for this standard.
Once opened up I found that the cooler is well protected against damage by a formed plastic casing.